Monday, October 11, 2010

Today’s Response
Middle Tennessee State University

Toyotas for Tots

If you watched “Sunday Night Football” on NBC last night, you probably saw a halftime feature called the “Tiny Football League” sponsored by Toyota. It’s a short package spotlighting various youth football teams across the country. Dr. Don Roy, management and marketing, says, “At a time when it has become very expensive to be associated with top tier sports properties, Toyota’s foray into football via the TFL is brilliant. Toyota enjoys the best of both worlds. On one hand, it’s tie-in with the NFL via NBC’s Sunday night broadcasts gives it the exposure a national brand like Toyota seeks. For Toyota, linking its presence in football to grass-roots programs allows the company to show concern for local communities.”

Contact Roy at 615-904-8564.
droy@mtsu.edu

The cost of living

The new edition of Tennessee’s Business, a publication of MTSU’s Business and Economic Research Center, focuses on the economics of environmental and energy issues. In the editor’s note, Dr. Horace Johns, business law, writes, “Is the earth’s temperature actually rising? If so, what is causing it—man-made greenhouse emissions (largely generated by the burning of fossil fuels), cyclical climate change unconnected with people’s behavior, or both? Remember that there are differing scientific opinions on these questions. Thus, it is difficult to empirically establish absolute proof for one position over the other. Nevertheless, it would be wise for us to err on the side of caution and do everything humanly and reasonably possible to protect our environment while, at the same time, insuring that we have ample energy supplies to sustain a healthy standard of living.”

Contact Johns at 615-898-2562.
hjohns@mtsu.edu

A master stroke

The Tennessee Board of Regents has presented MTSU with its Academic Excellence Award for the university’s highly touted and successful Master’s of Science in Professional Science degree program. Jim Monsor, MSPS advisory board member and senior vice president of operations at BioMimetic Therapeutics, Inc., in Franklin, Tenn., was also recognized for the company’s partnership role in the program. Established in 2005 with support from the Sloan Foundation and approved by the TBR, the MSPS degree is currently the only interdisciplinary program of its kind in Tennessee and has been acclaimed as a model program by the Council of Graduate schools in Washington, D.C. The MSPS program received the highest scores in all categories during a recent five-year program review by the Tennessee Higher Education Commission.

For more information on the MSPS degree, visit www.mtsu.edu/~msps.

TR EXTRA

NEW YORK, NEW YORK/A WONDERFUL TOWN—MTSU’s Baldwin Photographic Gallery is proud to play host to “New York, September 11” by world-renowned photographic cooperative Magnum Photos through Oct. 18. This stunning exhibition of 39 rare photographs began touring the nation five years after the terrorist attacks on the United States. These pictures capture images as they happened—many from an intimate, street-level perspective. Also included are beautiful photos of the World Trade Center twin towers before their fall. The Baldwin Gallery is in the McWherter Learning Resources Center. Exhibitions are free and open to the public. Hours are Monday through Friday from 8 a.m.-4:30 p.m. and on Saturday from 12-4 p.m.

FUN AND GAMES--Student Programming will present Videogame Night from 4-7 p.m. Friday, Oct. 15, on the second floor of the Keathley University Center and Karaoke Night at 10 p.m. Sunday, Oct. 17, at the Cyber Café. For more information, contact Jenni McCray, Chair of Distribution, at mtdistribute@gmail.com or jlm7k@mtmail.mtsu.edu.